Shared Mobility City Index


SMCI Shared Mobility City Index

A collaboration between movmi and Inov360.

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Rankings

Alpha Beta Gamma Tooltip

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Alpha, Beta, and Gamma cities are globally ranked based on their world connectivity through four advanced producer services: accountancy, advertising, banking/finance, and law.

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Shared Mobility City Index Introduction


 

Purpose

Launch a shared mobility program with valuable insight into your market. The SMCI™ is a tool which ranks European and North American cities based on a set of 5 index measures. This will give you the necessary in-depth understanding of where your program will be most successful.
By leveraging current census data, policies, and market research, this report allows you to anticipate prosperous opportunities and upcoming challenges. Learn how locals commute in a given city and understand who your competition will be. This report will fast-track you know where to launch your program and what to expect.

Your SMCI Report Includes:

  • Commute Patterns
  • Sustainability Plans
  • Current Shared Mobility Services
  • Parking Prices

Geographical Coverage

The SMCI covers two major continents that demonstrates increasing support for shared mobility services: North America and Europe. We provided explanations below as to how each of the cities were selected in the SMCI assessment.
North America: This index covers cities in Canada and the United States of America (U.S.) that have more than 100,000 inhabitants and have at least one shared mobility provider.

Europe: The index covers major cities of Western European countries, in accordance with the Globalization and World Cities classification (GaWC) from the Loughborough University. In this selection, cities are assessed in terms of their advanced producer services (accountancy, advertising, banking/finance, and law), not only regarding their population. This objective ranking allows to select cities depending of their influence into the world city network. Future versions of this index will expand to other cities. If you would like to suggestion a city for inclusion, please contact us.

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Composition

The index is comprised of a number of composite indicators or index measures. These index measures summarize the environment of a given city as it relates to shared mobility.
More information about the index measures and the multiple indicators comprising each index measure are available under the Criteria tab.
Information about the process of choosing and combining the indicators is available under the Methodology tab.

Criteria

 

Purpose

The measures and their criteria where chosen through consultation with experts and through a process of secondary research of cities – in other words researching which city has successfully attracted number of shared mobility providers and what makes them different from cities where shared mobility providers are not present or had to withdraw their presence.
Each measure can consist of a maximum of 10 Points; with the weighting calculation a maximum of 100 Points is possible.
Summary of the 5 index measures with their criteria

 

Density

Rating from 0 to 10. Density of a city is calculated by dividing the number of inhabitants by the area size.
The cities were ranked according to the “best-in-class” method with 10 Points attributed to the city with the highest density.

Weighted at 5%

 

Commuting Patterns

Rating from 0 to 10.
Data used from the most recent available census data with percentage of people using alternate modes (non-drive) of transportation:

  • Public Transit
  • Bike
  • Walk

 

North America:

Public Transit1 Point2 Points3 Points4 Points
1-5%5-10%10-20%over 20%
Bike1 Point2 Points3 Points
0-1%1-5%5-10%
Walk1 Point2 Points3 Points
1-5%5-7%7-10%

 

Europe:

The cities were ranked according to the “best-in-class” method with 10 Points attributed to the city with highest percentage of people using non-drive transportation.

Weighted at 25%

 

Sustainability

North America & Europe:

Points are attributed following this marking scale:

1 PointIs a Sustainability plan in place?
1 PointIs any kind of mobility part of it?
2 PointsDoes it include SMART goals including GHG emissions related to CO2 emissions of car?
1 PointDoes it include plans for traffic congestion reduction?
1 PointDoes the city have special parking permits for station-based carsharing?
1 PointDoes the city have special parking permits for free-floating carsharing?
1 PointDoes the city have incentives for developers related to carsharing?
1 PointDoes the city have support for Bikesharing (law/financial)?
1 PointDoes the city have special open tenders related to carsharing?
10 PointsMaximum possible points

Weighted at 25%

 

Shared Mobility

Points are attributed following this marking scale:

 

North America and Europe:

1 PointIs there a local carshare provider?
1 PointIs there a global carshare provider?
1 PointAre there 2 or more global carshare providers?
1 PointIs there an additional carshare including student carshare?
1 PointAre there both: Return and one-way carshare?
1 PointDo they have electric vehicles (EV) as part of their fleet?
2 PointsIs there a bikeshare provider?
1 PointIs there an additional bikeshare provider?
1 PointIs there any other shared mobility provider?
10 PointsMaximum possible points

 

Weighted at 30%

 

Parking Cost

Rating from 0 to 10.
Only the daily rate for unreserved garage parking is considered. The average annual cost of this parking is divided by the median annual income of this city.
The cities were ranked according to the “best-in-class” method with 10 Points attributed to the city with most expensive parking in relation to its median annual household income.

Weighted at 15%

Methodology

 

Process for Index construction

Below is an outline of the construction steps and our method/process for each phase.

 

Theoretical Framework & City Research

The theoretical framework for the Index was created by consulting several shared mobility projects and industry experts. It is widely accepted within the carsharing community that that cities have a large influence on how successful shared mobility is. However, there has been very little academic or systematic research into what the key criteria are to determine when and if a city would be a viable market.This phase defined the major areas of interest and suggested many of their subsidiary indicators or variables.
The next phase was to identify if the proposed measures are resulting in viable and comparable data. Main sources for all data researched are open available data through the Internet. Mostly data was collected from Wikipedia, the individual city web pages and census pages from the United States of America (U.S.A.) and from Canada. (Europe?)We aimed to find data sources that were local (i.e. city-level), timely and reliable.

 

Data Processing

23 criteria grouped into 5 index measures (details can be found in the Criteria tab.
Ranking was done either by distributing points (maximum of 10 possible points) or using the best in class methods.
Weighing:

  • 5% = Density
  • 25% = Mobility Patterns
  • 25% = Sustainability Plan
  • 30% = Shared Mobility Services
  • 15% = Parking Cost.

Density was found to be less important according to this study movmi, hence it was weighted very low.

 

Alpha, Beta, and Gamma Cities

Classification according to the Globalization and World Cities (GaWC) Research Network: Cities are assessed for their advanced producer services and ranked based on their connectivity through four “advanced producer services”: accountancy, advertising, banking/finance, and law.

Alpha: Cities linking major economic regions and states to the world and filling advanced service niches for the global economy.
Beta: Cities cities that link moderate economic regions into the world economy.
Gamma: Cities linking smaller regions or states into the world economy, or important world cities whose major global capacity is not in advanced producer services.

 

Data visualization

We worked in partnership with Jordan to represent intuitive and interactive ways to view and customize the final index according to the users’ choice.