As of January 2017, there are almost 2 million carsharing members in North America alone and almost 25,000 vehicles according to Susan Shaheen’s annual carsharing outlook. Industry research suggests growth will continue rapidly in this category. Frost and Sullivan (2016), an automotive and transportation consulting firm, predicts that the global carsharing market will grow from 7 million in 2015 to 36 million by 2025. Correspondingly, carsharing vehicles will almost quadruple from 112,000 to 427,000.
In this 40 page 2018 carsharing handbook, movmi breaks down the ABCs of carsharing, dives into financials and explains how to assess the member’s journey.
Liked this handbook? You should check out our article Understanding the Car Sharing Business Model and How to Build Yours. Find it here.
Developled by: Chase Theory
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